The Trump administration clones Tetris for an anti-immigration game, backlash was quick to follow
Credit: Arcade.Gov

The Trump administration clones Tetris for an anti-immigration game, backlash was quick to follow

Alexandre Alexandre Jollier
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In brief

The Trump administration launched Arcade.Gov, an official arcade website hosting five free mini-games. Among them, "Build the Wall" brazenly plagiarizes Tetris by inviting players to build a wall to repel migrants. The Tetris Company was not pleased and reacted strongly, noting that its game brings people together rather than dividing them, without filing lawsuits for now.

The White House has just launched its own arcade site. And one of the games on offer openly plagiarizes Tetris to promote the construction of a border wall.

The site Arcade.Gov, put online this weekend by the Trump administration, offers five free mini-games. Among them, "Build the Wall" shamelessly borrows Alexey Pajitnov's concept, with this chilling description:

Protect the border against the approaching horde of migrants.

There's also a Flappy Bird clone renamed "Flappy Bill" and a Snake game called "Rio Run," inviting players to patrol along the Rio Grande.

The Tetris Company did not let it slide. In a statement, the company reminds everyone that it believes "in the power of connection and bringing people together rather than dividing them," and denies any involvement with the project. Kerri Brusca, the company's spokesperson, drove the point home to The Verge: the sole objective of Tetris has always been "to thoughtfully stack pieces together in order to clear as many lines as possible." A barely veiled jab at the fact that walls are rarely built in this game - they're usually knocked down instead.

No legal action has been taken yet, despite the pointed mention of "copyright violations." Sega, whose game also appears in the site's promotional video, remains silent for now. This isn't the first time the Trump administration has appropriated a license without permission: Halo had already been at the center of a similar controversy, with Microsoft nowhere to be found but Pokémon and the actor behind Master Chief speaking out against it. The matter is far from closed.

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In your view, should The Tetris Company sue the Trump administration over this political plagiarism?

Frequently asked questions

What exactly is Arcade.Gov?
It's an official arcade website launched by the White House this past weekend, offering five free mini-games. The project repurposes arcade classics to convey a restrictive immigration political message.
How does "Build the Wall" recreate Tetris?
The game copies Alexey Pajitnov's original mechanics but invites the player to "protect the border against the horde of approaching migrants." It's a political hijacking of the core concept, with no authorization whatsoever.
Why is Tetris's response so cutting?
The Tetris Company reminded players that their game brings people together rather than divides them. Kerri Brusca added a barely veiled jab: in Tetris, you eliminate lines by breaking down walls, not building them.
Will The Tetris Company pursue legal action?
Not for now. Although the company explicitly mentioned taking copyright violations "very seriously," no legal action has been filed to date. The matter remains open.
Has Sega reacted like Tetris did?
No. Sega has remained silent so far, even though its game is featured in the website's promotional video. Internet users have called on the company to respond, but without success thus far.

Key takeaways

  • "Build the Wall" openly copies Tetris mechanics to promote building a border wall against immigration
  • The Tetris Company publicly distanced itself, stating it believes in bringing people together rather than dividing them
  • Kerri Brusca delivered a sharp jab by reminding that in Tetris, you destroy walls, you don't build them
  • No legal action has been taken yet despite explicit mentions of copyright violations
  • The site also features clones of Flappy Bird and Snake, putting Sega in the crosshairs of internet users

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